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toddler ohio state apparel
Skip itA small market ($34K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$23.34avg listing price — sweet spot $15–$100
Price range
Incredible$15.76–$47.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great186.33avg incumbent reviews — the moat a new listing must climb
Competition
Great32%top-5 click share — an open shelf
Returns
Okay3.7%return rate — above 6% kills the launch gate
Growth
Bad-10.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad95%top-5 brand share — brand-locked demand
Market size
Bad$34K$34K/yr · 101K searches