46
stick bait
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Growth
Great+95.0%90-day search growth — must beat 0% to launch
Avg price
Good$13.72avg listing price — sweet spot $15–$100
Price range
Good$3.90–$28.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,009.45avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$42K$42K/yr · 111K searches
Brand share
Bad100%top-5 brand share — brand-locked demand