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steelers license plate frame
Worth a lookShows a fragmented shelf (top 5 take 31% of clicks), but a small market ($77K/yr) keeps it on the watch list.
Competition
Great31%top-5 click share — an open shelf
Avg price
Great$17.70avg listing price — sweet spot $15–$100
Returns
Great1.9%return rate — above 6% kills the launch gate
Price range
Good$8.38–$29.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Growth
Good+26.4%90-day search growth — must beat 0% to launch
Review moat
Okay1,693.02avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$77K$77K/yr · 87K searches