48
sit up
Skip itWeak search conversion (1.2%) — this niche doesn't clear our bar today.
Avg price
Great$47.84avg listing price — sweet spot $15–$100
Brand share
Great46%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$10.72–$130.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Returns
Good3.0%return rate — above 6% kills the launch gate
Review moat
Okay2,265.63avg incumbent reviews — the moat a new listing must climb
Market size
Bad$62K$62K/yr · 109K searches
Growth
Bad-17.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale