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shiti cooler
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Growth
Incredible+137.0%90-day search growth — must beat 0% to launch
Avg price
Great$92.82avg listing price — sweet spot $15–$100
Price range
Good$12.11–$148.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,059.43avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.3%return rate — above 5% kills the launch gate
Market size
Okay$150K$150K/yr · 170K searches
Competition
Bad72%top-5 click share — a locked-up shelf
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand