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54

shin guards

Worth a look

Shows a $1.7M/yr market, but soft demand (-30.0% this quarter) keeps it on the watch list.

Market size 89Growth 10Conversion 32Competition 80Returns 21Price range 88Avg price 83Brand share 76Review moat 43Quality gap 37

Market size

Great$1.7M

$1.7M/yr · 3.6M searches

Price range

Great$7.97–$92.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$18.27

avg listing price — sweet spot $15–$100

Competition

Great35%

top-5 click share — an open shelf

Brand share

Great59%

top-5 brand share — no brand owns this niche

Review moat

Okay2,209.59

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Returns

Bad6.1%

return rate — above 5% kills the launch gate

Growth

Bad-30.0%

90-day search growth — must beat 0% to launch

Reviews