51
shimano cleats
Worth a lookShows searches that convert (13.3% search→purchase), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.
Conversion
Incredible13.3%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.28avg listing price — sweet spot $15–$100
Price range
Great$9.22–$43.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+47.5%90-day search growth — must beat 0% to launch
Market size
Good$426K$426K/yr · 166K searches
Returns
Okay3.0%return rate — above 5% kills the launch gate
Review moat
Okay1,912.25avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad74%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand