54
rtic 32 qt ultra-light cooler
Worth a lookShows demand growing +193.6% this quarter, but a small market ($35K/yr) keeps it on the watch list.
Growth
Incredible+193.6%90-day search growth — must beat 0% to launch
Review moat
Incredible98.64avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$26.83avg listing price — sweet spot $15–$100
Price range
Incredible$14.88–$84.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great2.0%return rate — above 5% kills the launch gate
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad94%top-5 brand share — brand-locked demand
Market size
Bad$35K$35K/yr · 31K searches
Signals Trending