45
Race Belt
Skip itA concentrated shelf (top 5 take 81% of clicks) — this niche doesn't clear our bar today.
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Growth
Great+77.1%90-day search growth — must beat 0% to launch
Avg price
Good$13.10avg listing price — sweet spot $15–$100
Returns
Okay3.0%return rate — above 5% kills the launch gate
Review moat
Okay1,774.77avg incumbent reviews — the moat a new listing must climb
Price range
Okay$6.93–$21.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$137K$137K/yr · 116K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad90%top-5 brand share — brand-locked demand
Competition
Bad81%top-5 click share — a locked-up shelf