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37

Pong

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A small market ($3K/yr) — this niche doesn't clear our bar today.

Market size 1Growth 69Conversion 4Competition 22Returns 66Price range 76Avg price 95Brand share 21Review moat 34Quality gap 35

Avg price

Incredible$37.93

avg listing price — sweet spot $15–$100

Price range

Great$4.71–$116.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+51.1%

90-day search growth — must beat 0% to launch

Returns

Good2.4%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,093

avg incumbent reviews — the moat a new listing must climb

Competition

Bad73%

top-5 click share — a locked-up shelf

Brand share

Bad91%

top-5 brand share — brand-locked demand

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$3K

$3K/yr · 30K searches

Reviews