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Plus Size Life Jacket
Skip itA small market ($16K/yr) — this niche doesn't clear our bar today.
Growth
Incredible+368.1%90-day search growth — must beat 0% to launch
Avg price
Great$57.78avg listing price — sweet spot $15–$100
Competition
Great38%top-5 click share — an open shelf
Brand share
Good73%top-5 brand share — brands hold most of the demand
Price range
Good$23.76–$176.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,196.51avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Bad5.0%return rate — above 5% kills the launch gate
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$16K$16K/yr · 29K searches