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Ohio State Shirts for Men
Skip itA small market ($53K/yr) — this niche doesn't clear our bar today.
Price range
Incredible$16.25–$41.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$22.19avg listing price — sweet spot $15–$100
Review moat
Great374.47avg incumbent reviews — the moat a new listing must climb
Competition
Great36%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Growth
Bad-4.5%90-day search growth — must beat 0% to launch
Returns
Bad7.0%return rate — above 5% kills the launch gate
Market size
Bad$53K$53K/yr · 83K searches
Signals High Returns