Oars
Worth a lookShows demand growing +124.6% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+124.6%90-day search growth — must beat 0% to launch
Avg price
Incredible$44.18avg listing price — sweet spot $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Price range
Good$9.59–$131.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$625K$625K/yr · 387K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,516.22avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Okay64%top-5 click share — leaders hold, buyers still browse