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50

Nyu

Worth a look

Shows a sweet-spot price point ($32.02 avg), but brand-locked demand (top 5 brands take 91% of clicks) keeps it on the watch list.

Market size 26Growth 63Conversion 32Competition 74Returns 56Price range 85Avg price 95Brand share 21Review moat 47Quality gap 32

Avg price

Incredible$32.02

avg listing price — sweet spot $15–$100

Price range

Great$10.12–$49.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Growth

Good+40.3%

90-day search growth — must beat 0% to launch

Returns

Good2.8%

return rate — above 5% kills the launch gate

Review moat

Okay1,756.21

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Okay$107K

$107K/yr · 130K searches

Brand share

Bad91%

top-5 brand share — brand-locked demand

Search terms