46
Nolo Bait
Skip itA small market ($12K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$37.70avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Growth
Great+70.5%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,062.23avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Price range
Okay$5.46–$217.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad79%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand
Market size
Bad$12K$12K/yr · 7K searches