56
Nhl
Worth a lookShows a $2.7M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$2.7M$2.7M/yr · 3.2M searches
Avg price
Incredible$32.10avg listing price — sweet spot $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Competition
Great39%top-5 click share — an open shelf
Price range
Good$8.20–$132.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,201.7avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-21.6%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand