54
New York Yankees
Worth a lookShows a sweet-spot price point ($23.10 avg), but strong incumbent ratings (4.7★) keeps it on the watch list.
Avg price
Incredible$23.10avg listing price — sweet spot $15–$100
Competition
Great36%top-5 click share — an open shelf
Price range
Good$6.25–$39.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Growth
Good+28.0%90-day search growth — must beat 0% to launch
Market size
Good$377K$377K/yr · 878K searches
Returns
Okay3.5%return rate — above 5% kills the launch gate
Review moat
Okay3,066.59avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality