32
Miami Heat
Skip itSoft demand (-43.9% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$35.08avg listing price — sweet spot $15–$100
Price range
Great$7.85–$113.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,653.07avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Returns
Okay4.8%return rate — above 5% kills the launch gate
Market size
Okay$107K$107K/yr · 303K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-43.9%90-day search growth — must beat 0% to launch
Signals Low Review Barrier