37
Maryland Sweatshirt
Skip itA small market ($20K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$38.11avg listing price — sweet spot $15–$100
Price range
Incredible$18.23–$56.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great36%top-5 click share — an open shelf
Review moat
Okay1,503.44avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Returns
Bad6.9%return rate — above 5% kills the launch gate
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-34.2%90-day search growth — must beat 0% to launch
Market size
Bad$20K$20K/yr · 40K searches
Signals High Returns