47
Manchester United
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$57.05avg listing price — sweet spot $15–$100
Review moat
Great280.98avg incumbent reviews — the moat a new listing must climb
Price range
Great$13.33–$117.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great39%top-5 click share — an open shelf
Returns
Good2.1%return rate — above 5% kills the launch gate
Market size
Good$295K$295K/yr · 808K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-4.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Brand share
Bad99%top-5 brand share — brand-locked demand
Signals High Price