Skip to content
68

Kayak Lights

Worth a look

Shows demand growing +135.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 41Growth 96Conversion 26Competition 82Returns 75Price range 36Avg price 95Brand share 72Review moat 74Quality gap 77

Growth

Incredible+135.1%

90-day search growth — must beat 0% to launch

Avg price

Incredible$31.47

avg listing price — sweet spot $15–$100

Competition

Great33%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Returns

Good2.0%

return rate — above 5% kills the launch gate

Review moat

Good535.57

avg incumbent reviews — the moat a new listing must climb

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Market size

Okay$211K

$211K/yr · 329K searches

Price range

Okay$8.81–$244.12

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.0%

search→purchase rate — share of searches ending in a sale

Signals Trending

Trend