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Houston Texans
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Price range
Great$20.35–$110.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$88.03avg listing price — sweet spot $15–$100
Market size
Good$830K$830K/yr · 933K searches
Review moat
Good1,123.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Returns
Bad9.5%return rate — above 5% kills the launch gate
Competition
Bad91%top-5 click share — a locked-up shelf
Growth
Bad-44.8%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand