39
giboard
Skip itSoft demand (-30.5% this quarter) — this niche doesn't clear our bar today.
Market size
Great$1.4M$1.4M/yr · 844K searches
Avg price
Good$119.23avg listing price — sweet spot $15–$100
Returns
Good2.3%return rate — above 6% kills the launch gate
Review moat
Okay1,544.33avg incumbent reviews — the moat a new listing must climb
Price range
Okay$23.23–$215.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-30.5%90-day search growth — must beat 0% to launch