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51

Flying Dog Toy

Worth a look

Shows beatable incumbent ratings (3.9★), but soft demand (-50.4% this quarter) keeps it on the watch list.

Market size 27Growth 0Conversion 43Competition 41Returns 95Price range 81Avg price 86Brand share 43Review moat 90Quality gap 96

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Review moat

Great196.9

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$19.59

avg listing price — sweet spot $15–$100

Price range

Great$9.22–$42.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.5%

search→purchase rate — share of searches ending in a sale

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$117K

$117K/yr · 173K searches

Growth

Bad-50.4%

90-day search growth — must beat 0% to launch

Reviews