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fly fishing
Launch itA $4.1M/yr market growing +49.5% this quarter with returns at 1.4% — clears our launch bar.
Market size
Incredible$4.1M$4.1M/yr · 2.5M searches
Returns
Great1.4%return rate — above 5% kills the launch gate
Competition
Great32%top-5 click share — an open shelf
Brand share
Great55%top-5 brand share — no brand owns this niche
Avg price
Great$96.27avg listing price — sweet spot $15–$100
Growth
Good+49.5%90-day search growth — must beat 0% to launch
Review moat
Good865.35avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Price range
Bad$5.95–$468.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price