51
firewood
Worth a lookShows low returns (0.7%), but weak search conversion (0.6%) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible$29.95avg listing price — sweet spot $15–$100
Price range
Great$5.71–$79.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good932.43avg incumbent reviews — the moat a new listing must climb
Market size
Good$357K$357K/yr · 1.9M searches
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Growth
Bad-32.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale