38
dundie award
Skip itA small market ($34K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$25.38avg listing price — sweet spot $15–$100
Price range
Great$13.65–$39.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great454.2avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-1.4%90-day search growth — must beat 0% to launch
Brand share
Bad92%top-5 brand share — brand-locked demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad$34K$34K/yr · 39K searches