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dodgers blanket

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A small market ($95K/yr) — this niche doesn't clear our bar today.

Market size 24Growth 24Conversion 28Competition 26Returns 57Price range 87Avg price 95Brand share 32Review moat 66Quality gap 27

Avg price

Incredible$32.44

avg listing price — sweet spot $15–$100

Price range

Great$10.34–$54.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good862.63

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.7%

return rate — above 5% kills the launch gate

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Market size

Bad$95K

$95K/yr · 132K searches

Growth

Bad-2.9%

90-day search growth — must beat 0% to launch

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