59
dive light
Launch itA $901K/yr market growing +36.1% this quarter with returns at 3.2% — clears our launch bar.
Avg price
Great$59.51avg listing price — sweet spot $15–$100
Review moat
Great399.56avg incumbent reviews — the moat a new listing must climb
Market size
Great$901K$901K/yr · 359K searches
Growth
Good+36.1%90-day search growth — must beat 0% to launch
Price range
Good$10.64–$152.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Returns
Okay3.2%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Signals High Price