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detroit lions womens apparel
Skip itWeak search conversion (0.9%) — this niche doesn't clear our bar today.
Avg price
Incredible$28.50avg listing price — sweet spot $15–$100
Price range
Great$9.62–$70.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great28%top-5 click share — an open shelf
Brand share
Good65%top-5 brand share — brands hold most of the demand
Market size
Good$287K$287K/yr · 1.1M searches
Review moat
Okay1,871.56avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.9%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-11.0%90-day search growth — must beat 0% to launch
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale