37
detroit lions shirt
Skip itSoft demand (-50.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$37.46avg listing price — sweet spot $15–$100
Price range
Great$13.72–$65.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great36%top-5 click share — an open shelf
Brand share
Good66%top-5 brand share — brands hold most of the demand
Review moat
Good1,221.02avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad6.4%return rate — above 5% kills the launch gate
Market size
Bad$24K$24K/yr · 406K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-50.2%90-day search growth — must beat 0% to launch
Signals High Returns