55
crankbait
Worth a lookShows low returns (0.9%), but a small market ($115K/yr) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Growth
Great+75.4%90-day search growth — must beat 0% to launch
Competition
Great39%top-5 click share — an open shelf
Price range
Good$5.33–$29.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.21avg listing price — sweet spot $15–$100
Review moat
Okay1,508.14avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$115K$115K/yr · 439K searches
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale