53
colored cones
Worth a lookShows low returns (1.3%), but a small market ($55K/yr) keeps it on the watch list.
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Great$19.85avg listing price — sweet spot $15–$100
Price range
Great$7.65–$85.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Brand share
Good60%top-5 brand share — brands hold most of the demand
Review moat
Good733.71avg incumbent reviews — the moat a new listing must climb
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Growth
Okay+12.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$55K$55K/yr · 38K searches
Signals No Dominant Brand