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college football
Worth a lookShows a $2.4M/yr market, but soft demand (-23.8% this quarter) keeps it on the watch list.
Market size
Incredible$2.4M$2.4M/yr · 2.0M searches
Avg price
Great$21.42avg listing price — sweet spot $15–$100
Price range
Great$9.63–$83.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Bad6,700.75avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-23.8%90-day search growth — must beat 0% to launch