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coleman 8 person tent
Worth a lookShows demand growing +104.3% this quarter, but prices mostly outside the sweet spot ($99.85–$477.59) keeps it on the watch list.
Growth
Great+104.3%90-day search growth — must beat 0% to launch
Competition
Great32%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,001.85avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$228.88avg listing price — sweet spot $15–$100
Market size
Okay$190K$190K/yr · 143K searches
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Returns
Bad6.8%return rate — above 5% kills the launch gate
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Price range
Bad$99.85–$477.59cheapest to priciest tracked listing — scored on the share inside $15–$100