40
chivas flag
Skip itWeak search conversion (0.1%) — this niche doesn't clear our bar today.
Avg price
Incredible$46.09avg listing price — sweet spot $15–$100
Review moat
Great125.96avg incumbent reviews — the moat a new listing must climb
Price range
Great$14.40–$88.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Growth
Good+26.9%90-day search growth — must beat 0% to launch
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad97%top-5 brand share — brand-locked demand
Market size
Bad$24K$24K/yr · 638K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Signals Low Review Barrier