46
canoe
Skip itPricing outside the sweet spot ($535.38 avg) — this niche doesn't clear our bar today.
Growth
Great+77.5%90-day search growth — must beat 0% to launch
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$322K$322K/yr · 376K searches
Returns
Okay4.0%return rate — above 5% kills the launch gate
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Review moat
Okay3,857.85avg incumbent reviews — the moat a new listing must climb
Price range
Bad$17.23–$2260.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Avg price
Bad$535.38avg listing price — sweet spot $15–$100
Signals High Price