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camping quilt
Worth a lookShows a sweet-spot price point ($56.34 avg), but weak search conversion (1.3%) keeps it on the watch list.
Avg price
Great$56.34avg listing price — sweet spot $15–$100
Competition
Great37%top-5 click share — an open shelf
Price range
Good$12.68–$127.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$477K$477K/yr · 636K searches
Growth
Good+33.7%90-day search growth — must beat 0% to launch
Brand share
Good71%top-5 brand share — brands hold most of the demand
Review moat
Okay1,718.5avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.0%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Signals High Price