62
cable lock
Worth a lookShows sweet-spot pricing room ($5.75–$87.09), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Price range
Great$5.75–$87.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great33%top-5 click share — an open shelf
Avg price
Great$15.44avg listing price — sweet spot $15–$100
Brand share
Great60%top-5 brand share — no brand owns this niche
Market size
Good$563K$563K/yr · 719K searches
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Growth
Good+27.7%90-day search growth — must beat 0% to launch
Returns
Good2.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,503.28avg incumbent reviews — the moat a new listing must climb