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buffalo bills
Skip itA concentrated shelf (top 5 take 83% of clicks) — this niche doesn't clear our bar today.
Market size
Incredible$2.3M$2.3M/yr · 2.9M searches
Avg price
Incredible$44.63avg listing price — sweet spot $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Price range
Great$8.33–$120.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+15.2%90-day search growth — must beat 0% to launch
Review moat
Bad5,237.9avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad83%top-5 click share — a locked-up shelf