60
bow and arrow
Worth a lookShows a sweet-spot price point ($30.89 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$30.89avg listing price — sweet spot $15–$100
Price range
Incredible$17.26–$49.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$1.4M$1.4M/yr · 1.2M searches
Returns
Good2.2%return rate — above 5% kills the launch gate
Brand share
Good65%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,459.54avg incumbent reviews — the moat a new listing must climb
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-1.3%90-day search growth — must beat 0% to launch