66
blue ice
Worth a lookShows demand growing +126.3% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+126.3%90-day search growth — must beat 0% to launch
Avg price
Incredible$22.91avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Market size
Good$659K$659K/yr · 490K searches
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Price range
Good$8.02–$145.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad8,452.97avg incumbent reviews — the moat a new listing must climb
Signals Trending