40
bearing oil
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great11.1%search→purchase rate — share of searches ending in a sale
Price range
Good$6.59–$31.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.73avg listing price — sweet spot $15–$100
Review moat
Okay2,429.08avg incumbent reviews — the moat a new listing must climb
Growth
Okay+4.5%90-day search growth — must beat 0% to launch
Competition
Bad74%top-5 click share — a locked-up shelf
Market size
Bad$68K$68K/yr · 48K searches
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad97%top-5 brand share — brand-locked demand