53
baton
Worth a lookShows a sweet-spot price point ($23.46 avg), but weak search conversion (1.8%) keeps it on the watch list.
Avg price
Incredible$23.46avg listing price — sweet spot $15–$100
Price range
Great$8.10–$63.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great362.09avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good66%top-5 brand share — brands hold most of the demand
Market size
Good$343K$343K/yr · 812K searches
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.3%return rate — above 5% kills the launch gate
Growth
Bad-2.9%90-day search growth — must beat 0% to launch
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale