64
bass flies
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible$27.32avg listing price — sweet spot $15–$100
Growth
Great+96.1%90-day search growth — must beat 0% to launch
Review moat
Great226.67avg incumbent reviews — the moat a new listing must climb
Competition
Great30%top-5 click share — an open shelf
Brand share
Great57%top-5 brand share — no brand owns this niche
Price range
Okay$6.47–$199.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$43K$43K/yr · 53K searches
Signals No Dominant Brand