48
backpacking tent 2 person
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Avg price
Great$92.81avg listing price — sweet spot $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Brand share
Good70%top-5 brand share — brands hold most of the demand
Growth
Good+32.9%90-day search growth — must beat 0% to launch
Review moat
Good1,384.55avg incumbent reviews — the moat a new listing must climb
Price range
Good$20.74–$180.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$175K$175K/yr · 262K searches
Returns
Okay4.9%return rate — above 5% kills the launch gate
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale