50
backpacking cot
Worth a lookShows demand growing +111.2% this quarter, but a small market ($39K/yr) keeps it on the watch list.
Growth
Incredible+111.2%90-day search growth — must beat 0% to launch
Avg price
Great$93.51avg listing price — sweet spot $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good71%top-5 brand share — brands hold most of the demand
Review moat
Okay2,107.33avg incumbent reviews — the moat a new listing must climb
Price range
Okay$26.97–$294.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad6.5%return rate — above 5% kills the launch gate
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$39K$39K/yr · 39K searches