35
astros
Skip itWeak search conversion (1.3%) — this niche doesn't clear our bar today.
Avg price
Incredible$36.86avg listing price — sweet spot $15–$100
Returns
Okay3.1%return rate — above 5% kills the launch gate
Review moat
Okay1,867.5avg incumbent reviews — the moat a new listing must climb
Market size
Okay$193K$193K/yr · 408K searches
Growth
Okay+7.7%90-day search growth — must beat 0% to launch
Price range
Okay$7.26–$255.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad78%top-5 click share — a locked-up shelf
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Signals Low Review Barrier