35
alabama football helmet
Skip itSoft demand (-28.1% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$99.48avg listing price — sweet spot $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Review moat
Good797.55avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Okay$136K$136K/yr · 45K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad93%top-5 brand share — brand-locked demand
Price range
Bad$9.95–$599.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-28.1%90-day search growth — must beat 0% to launch
Signals High Price