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airbow
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great157.58avg incumbent reviews — the moat a new listing must climb
Growth
Great+76.1%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$312K$312K/yr · 80K searches
Returns
Okay4.0%return rate — above 5% kills the launch gate
Competition
Bad79%top-5 click share — a locked-up shelf
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Price range
Bad$30.83–$1050.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad$474.85avg listing price — sweet spot $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price